Pandemic Playbook Posts

The Pandemic Playbook is currently under construction. New content, format and organization will continue to be created and refined.

Adapting to 'New Normal' of Consumer Behavior

Like every other facet of life, consumer behavior has been impacted profoundly by COVID-19 pandemic and the ensuing response to it. As...

Ensuring Safe Return to Workplaces

As the lockdown rules are eased and economies are slowly reopened, workplaces will be one of the first places which will see some sort of...

Learning from Grocers as Lockdowns Ease

Grocery stores and food markets have been open throughout the lockdowns and shelter in place orders. They have had to come up with new...

Complying with Physical Distancing

Physical Distancing has become a key requirement to contain the spread of the Coronavirus. But it has been challenging for many societies...

The Vital Role of Essential Workers During Lockdowns

During lockdowns and shelter in place orders, not everyone is afforded the opportunity to work from home. Unfortunately the majority of...