Complying with Physical Distancing
Physical Distancing has become a key requirement to contain the spread of the Coronavirus. But it has been challenging for many societies and countries to observe it to the tee, given the human tendency to underestimate the risk and chance of infection. As coping fatigue develops, especially in nations where the lockdown has been extended, it becomes very important to frame and communicate messages about physical-distancing in a way that motivates people to stay compliant to